30/05/2007

Pressalit Group was awarded the title B2B Superbrand
For the second time in a row Pressalit Group was awarded the title B2B Superbrand. The honour goes to Pressalit Group based on interviews with 2100 Danes and 517 top executives. We are therefore proud once again to become a member of the prestigious club of Superbrand-companies. Companies that has succeeded in creating and maintaining a unique and strong brand.

“A B2B Superbrand has the best reputation in its respective field”. That is how the title is defined by the Danish Superbrand Council, who each year is awarding a number of companies the title Superbrand in the categories Business-to-Business (B2B), Business-to-Consumer (B2C) and Coolbrands.

The Danish Superbrand Council is also publishing a book about branding and the Superbrand-companies. A part of the profit from this sale is going to the construction of two classrooms in Burkina Faso in West Africa.

For more information www.superbrands.com


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